Legal precautions when using Artificial Intelligence: the importance of speci...

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When using AI tools, it is important that organizations have competent legal advice to meet legal and regulatory requirements, in order to avoid legal problems with consumers and customers, employees, data subjects, the National Data Protection Authority and other public regulatory and supervisory bodies.

Some of the legal precautions related to the use of these tools that can be listed are:

Consent management: it is necessary to obtain free, unambiguous and highlighted consent from people to collect and process their data, especially if it involves sensitive personal information.
Transparency: The LGPD requires that clear information be gambling data south korea provided about how data will be collected, used, and stored by AI. Users must be informed about the purpose and consequences of using the tool.
Security and privacy: Appropriate technical and organizational measures must be taken to protect data collected by AI from unauthorized access, misuse, or disclosure.
Discrimination and bias: Creating or perpetuating discrimination or bias through AI can create major legal issues. It is essential to ensure that algorithms are impartial.
Defining legal responsibilities: It is necessary to seek the assistance of a lawyer who specializes in drafting documents and contracts in order to clearly define who is responsible for the results and consequences of the use of AI. In this procedure, it is important to identify potential risks and take measures to mitigate them.
It is essential to have the assistance of specialists with proven experience to be in legal compliance with all applicable laws and regulations, including the LGPD and new legal frameworks related to technology, also considering ethical standards and relevant sector guidelines.

Furthermore, it is important to ensure prevention of the risk of being ordered to pay compensation and fines, in addition to the reputational damage that a company is subject to in the event of a relevant incident that causes damage or risks to civil liberties and fundamental rights.